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FUNDRAISER FOR UNICEF

Racetrack-derived F3 800 dedicated to UNICEF auctioned off at gala event in Porto Cervo, Sardinia, to support vulnerable children worldwide

Schiranna, Italy, August 10, 2019 – MV Agusta announces the donation of a special edition, one-of-a-kind F3 800 motorcycle to UNICEF Italia in support of their worldwide fight to defend the rights of vulnerable children seeking shelter, food and protection. The bike, was auctioned off on August 9 in the course of a gala event held at an exclusive location in Porto Cervo, Sardinia’s undisputed capital of luxury holidays.

The “UNICEF Summer Gala”, in its second edition this year, was organised in cooperation with LuisaViaRoma, one of Italy’s top fashion online retailers. Among the celebrity guests, Adrien Brody, Alicia Silverstone, Caroline Scheufele, Christopher Walken, Claire Foy, Devon Windsor, Elsa Hosk, Emily Ratajkowski, Georgia Fowler, Georgia Gibbs, Halima Aden, Jasmine Sanders, Jordan Barrett, Leonardo Del Vecchio, Lily Aldridge, Martha Hunt, Maya Henry, Neels Visser, Noel Capri Berry, Shanina Shaik, Zoe Saldana, Michaelangelo L’Acqua as long as appearance of Adriana Lima, Adrien Brody, Alex Lanipekun, Amaoury Nolasco, Andrea Fanjul, Ann Kathrin Gotze, Austin Butler, Beau Hemm, Bojana Krsmanović, Camila Costa, Carlo Sestini, Caroline Vreeland, Chantel Jeffries, Charlotte McKinney, Chiara Biasi, Cindy Kimberly, Claudio Marchisio, Daniela Lopez, Daphne Groeneveld, Devon Windsor, Elsa Hosk, Gabrielle Caunesil, Georgia Gibbs, Glen Powell, Guy Gerber, Halima Aden, Ione Omena Rangel, Isabelle Mathers, Jessica Serfaty, Jordan Barrett, Josefine Haaning Jensen, Justin Hopwood, Kara Jewell, Kat Graham, Lina Lademann, Mandy Bork, Marcus Butler, Mariano Di Vaio, Mary Leest, Maya Henry, Meghan Roche, Natasha Poly, Nathalia Soliani, Nathalie Emmanuel, Nathalie Kelley, Neels Visser, Niels Espersen, Noel Berry, Noonoouri, Riccardo Pozzoli, Shea Marie, Sophia Roe, Stefanie Giesinger, Tamara Kalinik, Vanessa Hudgens, Victoria Germyn, Vivie-Ann Bakos, Vlada (Elena) Roslyakova, Vivi Nevo, Xenia Adonts. After the welcome cocktail and the sit-down dinner surrounded by the mountains of Sardinia, the programme included a charity auction with performances by Dame Shirley Bassey and Ellie Goulding and an after party including DJs Guy Gerber and Blond: Ish. The auction featured a number of unique works of art and exclusive items. Among them, MV Agusta’s special F3 800 with an inline-3-cylinder engine of nearly 150 HP and top speeds of over 240 Km/h. It did very well and was sold to an MV collector for a stunning 100.000€, that will go entirely to UNICEF.

Timur Sardarov, CEO of MV Agusta, said: “I am so happy that our special F3 800 for UNICEF Italia found such a generous buyer. All our motorcycles are hand-crafted, and it takes an incredible amount of pride, passion and experience to manufacture one. This special one is unique, and to know it will serve a unique cause makes every woman and man involved in its production even prouder. I wish to thank UNICEF Italia for giving us this opportunity to support them in defending vulnerable children.”