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Urban Moto Imports

Our Brands

At UMI, we realise that it’s about more than the motorcycles. UMI carries a large range of spares to suit our brands, with restocking and special order deliveries arriving weekly. UMI also has a wide range of apparel and merchandising options so that the rider can look as good as their motorcycle.

Royal Enfield

Established in 1901, Royal Enfield holds the prestigious title of the world's oldest motorcycle manufacturer. Recently, Royal Enfield unveiled its cutting-edge Technology Centre at Bruntingthorpe Proving Ground, situated near Leicester in the UK. This state-of-the-art facility is home to a dedicated team of over 100 engineers, designers, and testers, who are diligently engaged in research, development, and shaping the long-term product strategy.

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Segway Powersports

Established by Dean Kamen in the USA in 1999, Segway Technology Co., Ltd. is a pioneering force in the world of design and manufacturing. Their extensive product range encompasses Quad Bikes, Utility Side by Sides, Sport Side by Sides, and On-road vehicles. Focused on a global perspective and long-term vision, Segway Powersports boasts a plethora of self-developed patented innovations, including hybrid powertrains, internal combustion engines, a smart IOV system, and cutting-edge vehicle designs. Embracing the motto "MADE TOUGH FOR MORE," Segway Powersports aspires to be the premier provider of four-wheel off-road mobility solutions.

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Benelli's prowess in crafting distinctive Italian motorcycles for both on and off-road use has garnered admiration in the realm of motorcycle engineering for well over a century. Since the dawn of the Industrial age, Benelli has consistently introduced fresh designs and elevated performance standards in their motorcycles, captivating an ever-growing fanbase of enthusiasts fortunate enough to own one.

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Peugeot Motocycles

In 2020, Peugeot marked its remarkable 210th anniversary, celebrating a legacy that has traversed realms from coffee grinders to the forefront of modern mobility. As a visionary in the realm of French industry, Peugeot has consistently demonstrated excellence in craftsmanship, embodying an avant-garde spirit and embracing its 100% French DNA. Within the Peugeot family, Peugeot Motocycles, its two-wheeler business unit, epitomises this rich heritage, representing the pinnacle of expertise and innovation.

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Established in 1942, Rieju is a family-run business with a solid reputation in the European small capacity two-wheel market. All of our manufacturing takes place on production lines located in Figueres, just north of Barcelona. Our unwavering commitment to research and development fuels the integration of cutting-edge technology and the latest design elements in the small capacity market, ensuring we remain at the forefront of innovation.

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Super SOCO

Super SOCO specialises in the creation of premium electric-powered scooters and mopeds tailored for the discerning Australian market. With a growing demand for eco-friendly and cost-effective solutions to daily inner-city commuting, Super SOCO has answered the call of customers seeking a greener and more economical alternative for their urban mobility needs.

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What remains of the original Torrot are cherished memories of a bygone era when motor vehicles played a pivotal role in urban transportation, reinvigorating the national economy. Established in Vitoria by Don Luis Iriondo in 1948, Torrot embarked on its journey by crafting robust touring and road bicycles, alongside notable brands like Orbea and BH. The 1950s marked a significant milestone when Don Luis entered into a licensing agreement to manufacture mopeds and motorcycles for the renowned French brand Dijon-Terrot, thus giving rise to Terrot S.A.E. This legacy encapsulates a rich history intertwined with the evolution of transportation and industry.

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Become an Urban Moto Imports Dealer

Join the growing network of UMI dealers Australia wide. Gain access to UMI’s unique brands currently consist of Royal Enfield, Segway Powersports, Benelli, Super SOCO, Peugeot Motocycles, Torrot and Rieju Motorcycles. All of which share common traits, whether it be from an artisan approach to crafting beautiful motorcycles or vehicles with ahead-of-the-curve technology.